Antoni Casino
Performance Marketing · Growth Manager
I'm a Performance Marketing expert. My specialty is unlocking the maximum return on campaigns through deep, data-driven analysis.
Profile
About
Performance Marketing specialist and Growth Manager focused on scaling user acquisition across channels and squeezing every point of ROAS and LTV through rigorous data analysis. Expert in MarTech and technical solutions to improve event optimization within apps, with strong creative knowledge and AI UGC capabilities. I lead growth strategy end-to-end — from channel mix and creative testing to monetization and cross-functional alignment with product and data teams.
Experience
- Owner of the Growth department
- Drives key growth initiatives for current and upcoming apps
- Scalable user acquisition, monetization and long-term performance optimization
- Multichannel UA across Meta, Google and TikTok
- ROAS and LTV optimization and campaign scaling
- Coordination with product and data teams
- Data analysis to optimize campaign performance and UA
- Ad monetization ownership across multiple gaming titles
- Creative iteration and bidding strategy
- Brand strategy and positioning
- DTC channel build-out and content strategy
- Performance + organic growth
- SEM campaigns and lead generation
- Email marketing, SEO and social media
- Brand presence end-to-end
Education
Bachelor's Degree in Digital Marketing
Universitat Pompeu Fabra
High School Diploma
Jesuïtes el Clot
Expertise & Tools
Soft skills
Languages
- SpanishNative
- CatalanNative
- EnglishProfessional
Selected projects
Portfolio
Project description goes here — strategy, channels, and the outcome you drove.
Full deck ↗Let's talk growth